WHAT YOU'LL DO:
- Develop and execute comprehensive paid search strategies across various search engines, with a focus on Google Ads.
- Perform keyword research, competitor analysis, and audience targeting to create effective ad campaigns.
- Set up and optimize paid search campaigns, ensuring proper structure, ad group organization, and keyword selection.
- Write compelling ad copy and create landing pages to maximize click-through and conversion rates.
- Monitor campaign performance metrics and adjust bids and budgets to achieve desired outcomes.
- Implement A/B testing and experiment with ad and landing page elements.
- Prepare reports and dashboards on campaign performance and provide recommendations.
- Act as a mentor and curator for junior and middle specialists, providing guidance, support, and sharing best practices to enhance their skills and knowledge in paid social advertising.
- Collaborate closely with the English-speaking Client Service team, ensuring effective communication, understanding client requirements, and addressing their needs and concerns.
WHAT YOU BRING:
- Minimum of 5 years of hands-on experience in setting up, executing, and optimizing ad campaigns in Google Ads.
- Proven track record of driving successful paid search campaigns with a focus on generating conversions.
- Expertise in utilizing Google Analytics to track campaign performance, conduct data analysis, and generate actionable insights.
- Strong knowledge of Google Ads, including campaign setup, ad group structuring, keyword selection, and bidding strategies.
- Ability to analyze campaign data, identify trends, and make data-driven optimizations to improve performance.
- Familiarity with search engine marketing (SEM) best practices and industry trends.
- Fluent English (B2+)
WHAT WE OFFER:
- USD-based salary that values your expertise.
- Work from anywhere – fully remote and flexible hours to suit your lifestyle.
- 31 days of paid time off – 21 days of annual leave + 10 days sick leave, because balance matters.
- Growth-focused environment – access to learning resources and clear pathways for advancement.
- Fun team events: Join our online cooking classes, yoga sessions, and more – all from home!
- A Culture of Trust – Say goodbye to bureaucracy and micromanagement; we focus on results, not processes.
AI Digital does not discriminate on the basis of race, color, religion, gender identity or expression, national origin, age, military service eligibility, veteran status, sexual orientation, marital status, disability, or any other protected class in terms of employment. We support workplace diversity and believe strongly that it contributes to a broader collective perspective that consistently leads to better products and a better company. We are working hard to increase the diversity of our team.
Note: This role is open to applicants from the DO NOT DELETE only. Applications outside of this region won’t proceed to the next phase. Thanks for your understanding!
