Business Development Associate / Brand Direct
Business Development
Mid Level
USA (Remote)
What You'll Do
- Identify and engage key decision-makers at major brands and enterprise advertisers through targeted research, industry connections, and strategic outreach.
- Build relationships with brand-side marketing, media, programmatic, and advertising stakeholders through warm introductions, networking, referrals, and thoughtful outreach.
- Execute a high-touch business development approach across email, LinkedIn, phone, industry events, and in-person meetings to generate qualified opportunities for the Growth Team.
- Spend approximately 3–4 days per month on in-person business development, including planned office visits, coffee meetings, local networking events, curated dinners, happy hours, and other relevant field marketing activities.
- Coordinate closely with the assigned Growth Director to identify priority accounts and plan market activity strategically.
- Attend relevant brand and advertising industry events to expand AI Digital’s network and strengthen relationships with prospective clients.
- Track relationship development, outreach activity, and pipeline progress in HubSpot CRM.
- Support Growth Directors in advancing opportunities beyond the initial introduction and Discovery Call.
What You Bring
Must-have
- 2–5 years of experience in business development, sales, programmatic, media planning, digital media, advertising, AdTech, MarTech, publisher sales, or a related field.
- Strong understanding of the advertising and digital media ecosystem, including programmatic advertising.
- Experience working with brands, agencies, publishers, media companies, or other advertising-industry organizations.
- Strong relationship-building and networking skills, with the ability to develop warmer connections into enterprise brands rather than relying only on high-volume cold outreach.
- Experience with in-person meetings, industry events, networking, or other offline business development activities.
- Strong communication and presentation skills, with the ability to engage marketing and media decision-makers.
- Self-motivated and proactive, with the ability to manage priority accounts and outreach strategy independently.
- Willingness to travel locally and participate in in-person business development approximately 3–4 days per month, with flexibility around events and active opportunities.
Nice-to-have
- Existing relationships with major brands, media agencies, or holding companies.
- Experience working with Fortune 500 or other large enterprise brands.
- Background in programmatic, media planning, media buying, publisher sales, broadcasting, TV, CTV/OTT, or integrated advertising.
- Previous experience in agency-side media or programmatic roles with an interest in transitioning into business development or sales.
- Experience with HubSpot, Salesforce, Apollo, Outreach, ZoomInfo, Winmo, or LinkedIn Sales Navigator.
What You Get
- Competitive salary that values your expertise.
- Work from anywhere: fully remote to suit your lifestyle.
- Unlimited PTO that we actually encourage you to use — for adventures, recovery, or just because.
- Growth-focused environment: access to learning resources and clear pathways for growth.
- Fun team events: from virtual pasta-making to yoga sessions, we make remote feel close.
- A culture of trust: we cut the red tape — open talk, ownership, and getting things done together. Results over rules, always.
- Health insurance and ClassPass coverage: supporting your well-being both inside and outside of work.
- Reimbursement of work-related commute expenses.
Hiring Flow
- Screening Interview (up to 45 minutes): Initial conversation with a recruiter.
- Interview with a Team Lead (Up to 30 minutes): A meeting with your potential Team Lead to assess team fit and discuss role-specific responsibilities, expectations and workflows.
- Interview with VP of Revenue Operations (Up to 30 minutes): A meeting to assess team fit and discuss role-specific responsibilities, expectations and workflows.
- Offer: If successful, you’ll receive an offer to join our team.