
Leaders, Laggards,
and the Walking Dead
Part 1
The first part of Agency AI Adoption Reality Report reveals the hidden forces reshaping agency competitiveness, the risks most teams don’t see, and the window of opportunity that’s closing faster than anyone expects.
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“Smaller and mid-sized organizations are proving that AI success isn’t about having the biggest budget – it’s about recognizing the stakes and doing the hard work of transformation. The companies outpacing their larger competitors understand what’s at risk if they don’t act, and they’re genuinely embedding AI into their operations rather than just experimenting at the edges. Urgency and execution matter more than resources.”