AI Digital Blog

Thought Leadership

12 min

The Funnel is a Maze: Rethinking Strategy in 2025

Scott Welton

October 2, 2025

Thought Leadership

15 min

How AI is reshaping design, and why the human touch matters more than ever

Varvara Alekseeva

October 1, 2025

Programmatic

13 min

Real-Time Bidding (RTB) vs. Programmatic Advertising: Why the Comparison Is Misleading (But Useful to Understand)

Mary Gabrielyan

September 29, 2025

Programmatic

19 min

AI in DSPs: How demand-side platforms use artificial intelligence to optimize advertising

Tatev Malkhasyan

September 26, 2025

Programmatic

27 min

Programmatic Advertising: What it is, How it works, and Why it matters in 2026

Mary Gabrielyan

September 22, 2025

Programmatic

21 min

Programmatic Video Advertising Explained: Smarter Campaigns for the Streaming Era

Sarah Moss

September 18, 2025

TV & Streaming

21 min

TV Media Buying in 2025–2026: Definition, Process, Costs, and Winning Strategies

Mary Gabrielyan

September 12, 2025

TV & Streaming

12 min

10+ OTT Advertising Strategies That Drive Real Results

Mary Gabrielyan

September 10, 2025

The Funnel is a Maze: Rethinking Strategy in 2025

How AI is reshaping design, and why the human touch matters more than ever

Real-Time Bidding (RTB) vs. Programmatic Advertising: Why the Comparison Is Misleading (But Useful to Understand)

AI in DSPs: How demand-side platforms use artificial intelligence to optimize advertising

Programmatic Advertising: What it is, How it works, and Why it matters in 2026

Programmatic Video Advertising Explained: Smarter Campaigns for the Streaming Era

TV Media Buying in 2025–2026: Definition, Process, Costs, and Winning Strategies

10+ OTT Advertising Strategies That Drive Real Results

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